One Thousand Three Hundred and Ninety-Five Sweet Pastry
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"A little more advanced, copy our business model, invest a lot, and make a fast food chain."
"If you're low-level, just play around and copy the decoration style of our fast food restaurant and the taste of the food."
"Even the name is full of the taste of Pengci, such as Celebrity Chef Kuaizao, Celebrity Chef Meizao and so on. Anyway, there are countless such Pengci shops..."
Xiao Feng is usually a let-down shopkeeper, and to be honest, he may have a relatively good understanding of the company's development.
But he really didn't know as much about competition in the industry as Zhou Jing and the others.
He also knew that there was such a bad habit in the domestic business circle.
As long as the business is booming, the people around must rush to copy it like a swarm of bees.
Before, he was really not worried about someone copying his business model, because the business core of his celebrity chef production was not in the business model.
The reason why his store can guarantee such a high viscosity is that he has grasped the core meaning of the catering industry, cost control, and unique taste.
It is simply impossible for other colleagues without the blessing of other worlds to compete with him in terms of cost.
Moreover, the mushroom powder is the core essence of the unique taste of his celebrity chef. Other competitors have no advantage in this regard.
So he never worried about these so-called opponents.
Because in his opinion, these people are not opponents at all, they are all younger brothers.
But now listening to what Zhou Jing said, the so-called toad on the shoe upper, he can't hurt himself with these people, but they are very disgusting!
"The most important thing is that many merchants are now paying attention to our celebrity chef manufacturing. When will we conduct the next public investment invitation..."
Xiao Feng fell silent for a moment.
To be honest, this celebrity chef has been in business until today, but he really never thought about continuing to open branches in China.
Because in his view, the domestic market is now saturated.
If it is open, then with the ability of celebrity chefs to make money, it will definitely be no problem.
But it will definitely squeeze other domestic catering practitioners to a certain extent.
And it may even affect the profitability of the stores that are now open.
After all, although their famous chefs rely on their own core secrets, they can sweep the domestic market.
But the problem is that the capacity of the domestic market is so large. Before the country has overcome the proposition of the medium-sized country trap, the consumption concept of Chinese people will not be changed so easily.
Speaking of consumption concept, especially the consumption concept of catering, in fact, the country is still very contradictory.
On the one hand, many young people like to go out to restaurants for consumption, but on the other hand, there are elderly people at home, but they insist on cooking at home.
In fact, at the root, it is because the economic level is not up to standard.
But in foreign countries, especially in developed countries like the United States, in fact, these foreigners have very little time to eat at home in a week.
People with poor family conditions generally like to sell some semi-finished products, and they can deal with it at home if they have no choice.
As long as there is two money in hand, they like to go out and spend in restaurants.
Expensive restaurants are unaffordable, but such fast food as Golden Arches and Kaifeng Cuisine can still be frequented.
After all, their labor is very expensive there. If you include the time for buying vegetables, washing vegetables at home, preparing vegetables, cooking, and the cost of rice and salt, it is indeed not as cost-effective as eating out.
After all, their food industry is already highly developed.
On the other hand, our country does not yet have such conditions.
Therefore, the fast food restaurants that have been operated by famous chefs for a few days now actually have much higher profitability overseas than domestically.
This is also the main reason for Xiao Feng's meeting this time. His idea is to open as many branches abroad as possible.
Especially for directly-operated stores. Recently, he read the financial report given by Helen.
He was really surprised by the profitability of celebrity chef production in the United States.
To be honest, in the United States, he only let Helen act as an agent and opened 600 branches, but the profit of these 600 branches has already reached the level of 2,000 franchised stores in China.
This shows the consumption concept and ability of Americans.
Unexpectedly, now Zhou Jing actually said that some people in the country are still waiting eagerly for them to open investment quotas...
Is this a little troublesome?
"Is the demand from customers very strong now?"
Xiao Feng asked casually.
"Um!"
Zhou Jing nodded vigorously.
"In addition to the first batch of retail investors who joined us who made a lot of money, there are also those group partners who cooperate with us, such as Jintai, Yida, etc. Their bosses have been annoying me to death recently."
"I call every day, asking if you have come back, and want to meet you. In fact, they just want to join more branches."
Xiao Feng listened and nodded.
The first batch of merchants who joined their famous chefs at the beginning can be said to be the group of people who made the most money.
They have enjoyed almost every step of celebrity chef manufacturing from a small brand to take-off step by step, and now it has become an internationally renowned big name.
And Yida is the first batch of strategic partners of the group to cooperate with them.
Later, Jintai, and XXX and other large commercial groups also joined their fast food restaurants during the second and third investment invitations respectively.
In fact, the purpose of these groups joining their fast food restaurants at the beginning was very simple, that is, to take a fancy to the customer stickiness of their fast food restaurants.
The super high customer viscosity of their fast food restaurants can bring super high traffic to their shopping malls.
Later practice proved that the choices of these group customers were not wrong.
The famous chef group is doing well, and their fast food restaurants are opening up a lot of fire.
Not only can it bring super high passenger flow to these supermarket operating companies, but also unexpectedly bring them super high cash flow.
The net profit of a single store exceeds 10,000 per day, and if you join 500 stores, you can have a cash inflow of 5 million in a day.
This is not a small amount of money, especially when supermarkets and fast food restaurants are almost open all year round.
So now, they are all eagerly waiting for the famous chef group to open to franchise.
What Zhou Jing said is not an exaggeration at all. The bosses of these groups have almost blown up her phone.
He asked her about Xiao Feng's whereabouts every day, but Zhou Jing kept his mouth shut and never leaked any information.
So they put their ideas on Zhou Jing and the group executives.
For more than a year, Zhou Jing and Xiao Lin, as well as other executives of the group, did not know how many times they had accepted banquets from those people.
It's fine to eat and drink, almost every time when the end is coming to an end, this group of people will send a silver bullet attack.
Zhou Jing was still able to control herself, eating as much as she wanted, and accepting small gifts as needed, but she didn't dare to accept a single cent of those large amounts of cash.
After all, Mr. Xiao didn't make a decision, so she didn't dare to agree indiscriminately.
However, she can still handle those temptations, but she can't guarantee others.
This year, due to the pandemic, all the supermarket operation groups are in dismal business.
The fast food made by famous chefs has become one of the few highlights of them.
Many customers in supermarkets go and go, and there are very few people who go shopping in the mall every day, and they still have to support so many people.
Therefore, many large commercial groups were almost at a loss in the first half of the year.
And the only thing that can bring some bright spots to their performance is the fast food made by the famous chefs they joined.
Although dine-in is not available in hundreds of stores, daily take-out orders have surged a lot.
And the most important thing is that this fast food almost uses a certain group, and it's not the food delivery team of Is it full.
They have their own celebrity chef delivery, which is very flexible and specializes in fast food delivery made by famous chefs.
And these supermarkets have also cooperated with Celebrity Chefs, and on the mobile app of Celebrities Chefs, they have also added the access points of their online shopping malls.
Then, it also cooperated with the famous chef group to carry out various discount and promotional activities.
Needless to say, the effect is really not that good.
Before they started cooperation with Celebrity Chef Send, they were basically at a loss.
And when they cooperated with the celebrity chef, they were able to achieve a basic level of balance, and even some small profits.
This makes those large commercial groups pay more attention to the effect of cooperation with celebrity chef groups.
So now everyone wants to join more famous chefs to make fast food restaurants.
"...This is the current situation, so boss, the number of franchises made by our celebrity chefs can definitely be said to be a golden sign, and everyone is scrambling for it..."
Zhou Jing explained the recent market situation to Xiao Feng.
It was only then that Xiao Feng realized that the celebrity chef group now has such a big influence.
"And Mr. Xiao, it's not just these large commercial groups who are looking forward to our next franchise, but also those retail investors who joined us before, as well as retail investors who are queuing up outside to join."
"There are even a lot of people who are cheating outside in the name of getting us the next franchise."
"It is said that just relying on such a simple verbal agreement, they have defrauded more than 10 million yuan..."
Xiao Feng was dumbfounded.
"What? Is that an exaggeration?"
Seeing Xiao Feng's shocked expression, Zhou Jing smiled wryly and shook her head.
"Mr. Xiao, it seems that you really don't know how influential our celebrity chef production is in China now?"
"Forehead……"
Xiao Feng scratched his head in embarrassment. During this period of time, he was mainly in the country of America, and he really didn't pay enough attention to the country.
"In the past two years, due to well-known reasons, the domestic business environment has been extremely poor."
"It can be said that all walks of life are very difficult to mix. Many people are seeking to change careers, but after careful consideration, what industry is the best?"
"That's catering! The entry threshold is low, the capital cost is not high, and there is no technical content."
"So now many people want to enter this industry, but there are thousands of catering categories, which one should you choose?"