Twenty Years in Business

Chapter 1018 Puzzled

It is not terrible that Yuanlai Mall uses this method to attract traffic, because there is only one truth. Counterfeits are counterfeits after all, and consumers will know the truth one day.

However, it is feared that counterfeits will become genuine products, or even more genuine than genuine products, which is quite terrible.

What Zhang Xiaobai was most worried about happened. Since the opening of Yuanshi Electric Appliances, it has been imitating in terms of form and surpassing in terms of content.

In the case of consistent prices and products in the sales industry, the competition is a service concept and the sensory experience of consumers.

Relying on Yuanlai Mall, Yuanshi Electric Appliances has paid close attention to service and strengthened management to create a first-class electrical appliance service industry.

It is obvious that Yuan Ennai is very ambitious, not just imitating, but surpassing, with the goal of building his own business empire.

And this move is aimed at the disadvantages of the old-fashioned company Sushi Electric Appliances.

For so many years, Sushi Electric Appliances has defeated many competitors and stood on the top of the mountain, and even those who can climb halfway up the mountain have not been seen. From top to bottom, a kind of arrogance naturally arises.

Because of this, the former core competitiveness of Sushi Electric Appliances has gradually weakened and become its own weakness and deficiency.

Zhang Xiaobai was afraid that Yuan Ennai would find out about this. If he started from this aspect, he would get what he wanted.

Zhang Xiaobai explained and finally said: "It should be that Yuan Ennai specially formed a team for training, which could have such an effect."

Zhang Xiaobai had been to Yuan's Electric Appliances before. Not just one, but every one of them was the same. The service awareness was completely different from that of Su's Electric Appliances.

If consumers were allowed to make a choice, they would choose Yuan's Electric Appliances without any suspense.

At this point, everyone's face was solemn, and they finally felt that something bad was going to happen.

Su Jiaxing said: "It's my fault. I really ignored this aspect in the past few years, which gave Su's Electric Appliances an opportunity to take advantage of it!"

Bao Xiaomei said: "Brother, now is not the time to pursue responsibility. Under the current circumstances, how should we deal with it?"

Su Jiaxing nodded and said: "We can only strengthen training and try to save the situation!"

Zhang Xiaobai said: "Brother, what you said makes sense. While Yuan's Electric Appliances is not yet stable, we still have a chance to correct it!"

"Little sister, big brother and second brother, you will formulate a specific plan, and I will check the deficiencies and fill them in the end, and implement it as soon as possible!"

After giving instructions, Zhang Xiaobai directly announced the adjournment of the meeting.

Everyone dispersed and went about their own business.

Zhang Xiaobai returned home, and the three brothers and Su Jiaqiang came back.

Zhang Xiaobai asked: "How is the situation?"

Su Mingli said: "It's relatively smooth. We have shown some sincerity to a certain extent. After all, we have sold goods to them for so many years, and we finally gave them face. But..."

Su Mingli sighed, expressing dissatisfaction and powerlessness.

Then Su Jiaqiang reported the specific preferential conditions. Few manufacturers agreed to reduce prices, and most agreed to give more rebates at the end of the year.

From this, it can be seen that those manufacturers are really cunning. Although they agree to give more rebates, they can only do so on the premise of ensuring a certain sales volume.

In other words, if the sales volume is not reached, there will be no preferential policies.

In the past, those sales were not a problem at all, but now there is such a competitor, who knows what the outcome will be?

However, it is already good to be able to talk about this under the current unfavorable situation.

After listening, Zhang Xiaobai said: "Uncle, second uncle, father-in-law, you have worked hard!"

Su Mingda slapped the table and said angrily: "Damn it! Those manufacturers are really shit. How dare they talk to us like this in the past?"

Zhang Xiaobai smiled and said: "Second uncle, you have dealt with them a lot in the past, right?"

Su Mingda was stunned and asked: "How do you know?"

Zhang Xiaobai smiled and said nothing. It is obvious that they used to rely on Su's Electric Appliances to sell goods to them, and of course they had to find ways to please them. Now it is different from the past. With the emergence of Yuanlai Mall, they have something to rely on.

Su Jiaqiang said, "I secretly connected with several companies at the beginning! It's all my fault!"

Su Jiaqiang was in charge of purchasing and was very familiar with the manufacturers. Yuan Yang took advantage of this aspect of him.

Zhang Xiaobai patted Su Jiaqiang on the shoulder, "Third brother, this matter has little to do with you. Do you believe it? Even without you, the Yuan family can get the agency smoothly!"

Su Mingli said, "Jiaqiang, you don't have to blame yourself. Xiaobai is right. Those manufacturers are eager to have a competitor of ours. In that case, they will not be so passive! In other words, the Yuan family was helped up by several major manufacturers!"

Su Jiaqiang sighed, not knowing what to say. He felt guilty and warm in his heart.

Zhang Xiaobai said, "In this case, we have to buy enough by the end of the year anyway, otherwise we won't get the discount. Father-in-law, do you think it's difficult?"

Su Mingli thought for a while and said, "It's not easy. It depends on how well the Yuan family sells?"

The cake is so big. If someone comes to share it, let's see how much he can take!

Zhang Xiaobai counted on his fingers and said, "There are still three sales peaks before the Chinese New Year. The first is summer, when air conditioners are hot; the second is October 1st, the peak period for various electrical appliances; and New Year's Day, known as a small peak!"

"Who will win in the end depends on the situation in these three stages!"

Su Mingxuan frowned and said, "Su's Electrical Appliances has just opened, can it compete with us?"

Zhang Xiaobai nodded and said seriously, "Yuan Ennai is too resourceful. He fired the first shot with only two moves. The competition will only be more difficult in the future!"

Then Zhang Xiaobai briefly explained the current situation.

Everyone was silent, with a serious look on their faces.

Unexpectedly, the battle had just begun, and before the direct confrontation, Su's had already fallen behind.

The facts were actually in front of us. Su's Electric Appliances lost the first battle.

Fortunately, this battle is far from over.

Su Mingli said: "Your response was very timely. I hope you can turn the tables!"

In fact, Zhang Xiaobai had already thought of these things. If he had come three months earlier, he would not be afraid of them playing this trick if he had made up for Su's Electric Appliances' shortcomings.

There is just no if.

Zhang Xiaobai said: "I am still very surprised now. Why didn't Yuan Enai cut prices for a big promotion?"

If it were any new store opening, I am afraid that the first promotion plan would be to cut prices, and this is also a better means for Yuan's Electric Appliances.

Su Mingli said: "Fighting a price war is a lose-lose situation. No one will do this unless it is absolutely necessary!"

Zhang Xiaobai shook his head slowly and said: "I think if Yuan's Electric Appliances lowers its price, combined with these two measures now, the effect will be very good!"

If that happens, Yuan's Electric Appliances will be famous with this first shot, and even as famous as Su's Electric Appliances.

Zhang Xiaobai couldn't figure out why Yuan Ennai didn't do it.

The more he couldn't figure it out, the more dangerous it felt.

So Zhang Xiaobai was worried.

After waiting for a while, in early July, Yuan's Electric Appliances still didn't move.

Zhang Xiaobai couldn't help it and wanted to go home to take a look.

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