Chapter 631 535 Hunger Marketing, So Horrible!

In fact, these colleagues got half of it right.

It is true that pokeni has a backlog of some masterpieces that have not been released due to production schedules.

For example, the follow-up development content of Pokémon, two Gemini 3D multiplayer games, the sequel to Pokémon Racing, and traditional Pokémon collection battles... these are all scheduled to be released in the second half of 2001. Yes, some games won't even be available until 2002.

"Violet Evergarden" and "Mushishi 2" should have been taken over in the second half of last year if it weren't for Qing Jiyuan's delay in construction, but now they have been moved to the second half of 2001.

There are many more...

It's hard to describe in a word.

However, part of it is also pokeni’s marketing strategy.

According to Qing Zhiyuan, this is called thirsty marketing.

…

Just as everyone expected, a huge storm rolled up on the seemingly peaceful sea surface.

In the first half of 2001, pokeni went crazy.

Starting in March, pokeni started promoting its first game since 2001.

Everyone knows something about this game, and its name is——

Shenmue.

After the publicity period is over, "Shenmue" will be sold simultaneously around the world in April. By logging onto the Dandelion game platform, you can not only download it through the Internet, but also purchase it through offline discs to play the game.

After being transformed by Qing Zhiyuan, the game Shenmue is still very different from its previous life. It is no longer a very pure QTE game.

The so-called QTE game means that in a specific part of the game, specific button prompts will appear on the screen. You must press the corresponding handle button according to the prompts within a few seconds, otherwise this section will be judged as a failure.

The QTE part has been greatly reduced and is only used for special plot tasks.

The modified Shenmue is more like a combination of "Grand Theft Auto" and "Master", which not only emphasizes the sense of attack, but also provides players with a high degree of freedom.

In the game, pokeni used Yokosuka as the main reference object to create a port based on reality.

Except for the launch of the port, players can basically move freely in other places.

In this large map, no matter where you are, you can seek information from different NPCs through free dialogue. At the same time, you can also challenge them, or even attack them without martial arts, so as to obtain the items on the other party. and equipment and intelligence.

On the main line, the male protagonist Ryo Ba Yue lost his father when he was young. His father was the master of the Ba Yue style, but he was killed by Lan Di. Lan Di led his four heavenly kings to attack Ba Yue Liu and killed Ba Yue. Yue Liang's father.

Therefore, Ryo Hazuki devoted himself to avenging his father. Under such circumstances, he followed his uncle to practice and master Bazuki Ryu.

In the game, the martial arts moves of the male protagonist are also obtained through competition with others or through cheats, and they can be continuously strengthened.

As more opponents are defeated, the hero will gain more experience points and gain higher levels, and his attributes will also be enhanced.

As soon as the game came out, the players' enthusiasm was instantly ignited.

"I didn't expect that after a few months, pokeni's new game would finally be released, and it's also the "Shenmue" that I have been longing for!"

"Really, I really cried to death.

It feels like the game Shenmue has been promoted for a long time. It has been in the works since I started working on it, and Sega has already done a good job.

I remembered Shenmue from its stunning debut at the E3 electronics show last year. I originally thought I would be able to play it in the second half of the year, but I didn't expect that the wait would be now.

It really makes me anxious.

But, fortunately, the quality of the game is very high, it completely exceeded my expectations for it, so it is worth the wait. "

"Shenmue is a fantastic game, isn't it? Not only did it create a realistic Yokosuka port scene, but I also found that the game uses environmental factors to the extreme, including the small wooden boxes, houses, and docks that appear in the game. The goods placed on the street, the cars running on the street...

These are all useful. Occasionally, you can step on a small wooden box to reach the roof, and then there are unique caves on the criss-crossing rooftop roads.

This time pokeni feels like it has taken a step forward directly on the basis of The Witcher 2, making full and clever use of the design of the entire three-dimensional space. It not only combines the real geographical environment, but also allows us to experience the city running experience. Cool fun.

The movements and moves of the characters are even more perfect. Anyway, I haven’t seen any other game of the same type that can compare with it so far. "

"You must know that Shenmue is developed using the most advanced Trailblazer engine, and after playing this game, I deeply realized the power of Sega DC.

Not only has the accuracy of the models been upgraded to a higher level, closer to the proportions and movements of real people, but the motion capture technology is also quite impressive. In Shenmue this time, many of the characters’ moves have a martial arts style, just like watching a kung fu movie.

The fight was smooth and flowing, and it felt like I was watching Jackie Chan perform.

The feeling of hitting is also super strong, and it feels like punching to the flesh. I am completely addicted to the game now, and I am looking for someone to fight anytime and anywhere. "

"Hahaha, speaking of fighting, can you believe that a dock worker transporting goods at the port is actually a hidden kung fu master?

Just find an old man in the park to fight with, and he can beat you black and blue.

But it's also funny to say, the more you can't beat him, the more you want to try.

This game is too addictive."

"I, Ryo Hazuki, have a lot of martial arts, hahaha."

"Speaking of this, Shenmue's degree of freedom is really high. No character or NPC is designed redundantly. Everyone has their own clues and information. For example, dock workers are actually divided into several different There are small groups with different powers behind them, some of them are just independent players, and some are bullied by others.

There are pedestrians on the road who seek help, and there are hidden masters waiting for you to discover.

And after triggering different dialogues, when you go back to find the guys from different powers, you will be surprised to find that their dialogues have changed.

This feeling...

How to say it, it's very wonderful.

It's like the characters in the game are alive, have their own independent thinking, and the whole world has become real. "Here, Pokeni actually combined the design of Mushishi on NPC AI and expanded it.

In the previous life, Shenmue itself had a similar triggering mechanism. Each character had N dialogues, and many dialogue triggers had preconditions, and even mutually exclusive events, which were also affected by the player's own behavior. Once the mutually exclusive event was triggered, the other dialogue and clues could no longer be obtained.

This set of mechanisms was combined with Mushishi's AI and reused (in fact, the planners set it through behavior trees). When the number of dialogue libraries reached a certain richness, it would naturally give people an illusion that [the characters are alive].

But this mechanism is still far from true artificial intelligence. NPCs are actually unable to understand the meaning of dialogue and make independent behavioral judgments. They are just different trigger responses of the program.

But in 2001, this set of mechanisms was already amazing enough.

It is equivalent to a dimensionality reduction attack. To a certain extent, compared with the stereotyped NPCs in other games on the market, the characters in Shenmue are too real.

So players are all very surprised when they play it.

"When I watched the trailer last year, I had a hunch that Shenmue must be a very powerful game. When I really played it, I found that I still underestimated it.

The playability and richness of this game are really incomparable to other games. There is too much content to explore.

I feel that even though I have completed it once, judging from the amount of information, I have probably only unlocked 20% of it."

"I am now looking forward to the next Shenmue 2.

I thought that the first part would end with defeating Lan Di, but it turned out that I only defeated his subordinates. Already, it seems that Pokeni is set according to the series in the planning of Shenmue.

There will definitely be more content waiting for us in the future.

I am a little excited when I think that Shenmue will become more and more powerful and of higher quality in the future. "

…

In the previous life, the game "Shenmue" was Sega's last gamble and the last trump card. There is absolutely nothing to say about the picture quality, and even opened a new era of picture quality. The high-precision character modeling, the flow of the picture sense and action, plus the rich scenes and NPC settings, all make Shenmue occupy a place in the history of games.

The only regret is that Sega was too eager for success at that time, and did not grasp the gameplay well, which made the game look a bit flashy and not very playable.

But in this life, after Qing Zhiyuan's transformation, this shortcoming was successfully made up.

Not only does it have a super high texture, it has a very strong style of painting, plus the technology that crushes the times, as well as high exploration and playability. The current "Shenmue" has successfully transformed into a trump card in Qing Zhiyuan's hand.

Especially after starving the players for several months, the hungry guys immediately pounced on the game like "Shenmue" and feasted on it.

The popularity of "Shenmue" continued to rise, and in just one week, it broke the sales volume of 1 million copies worldwide.

At the end of the first month, the total sales of Shenmue had reached an astonishing 5 million copies, far exceeding the expectations of Operations Director Kazuma Takahashi.

If this continues, it will be a matter of time before it breaks through 10 million copies, and it may be completed within this year.

…

At the same time, in the European and American regions, another heavyweight product of Pokeni-

"Warcraft 3" was officially released.

In this life, Warcraft 3 has made great progress in image quality and program, providing players with a more comfortable visual experience.

At the same time, as the leader of real-time strategy games, Warcraft 3 immediately set off a wave of RTS craze in the market as soon as it was released.

The newly added night elves and undead races greatly increase the playability of the game and make the game more colorful.

In terms of real-time strategy games, Warcraft is unique. There are many innovations in content and gameplay that other games do not have. In this game, the role of heroes is added, and players are allowed to build and match corresponding building upgrades and arms around the heroes of their respective races...

The tactics and strategies of the battles are changing rapidly. Each race has its own very strong characteristics, but they are in a dynamic balance:

No race is dominant, and the advantages of different races are different in different stages.

For example, orcs are known for their thick skin and strong individual combat power.

And the technology of humans in the later period is powerful...

The official has formulated different growth curves to reflect the value of different periods. Players need to respond to the strategic changes of their opponents based on their own racial characteristics.

As soon as such a game came out, it was undoubtedly loved by players, especially those who like to fight.

In addition, the Dandelion game platform also provides the function of remote connection. Players can easily find teammates suitable for them on the Internet to fight, so as to enjoy the endless joy of fighting with others.

"Too addicted to Warcraft 3. I didn't expect Blizzard to not delay the release date this time. It seems that Pokeni's acquisition of them has its benefits."

"Just kidding, Paradox's technology is far ahead of the world, and the Blizzard team's design seems to be strong. With the support of Paradox, they can do it quickly and well."

"I just bought Warcraft 3 last week. Now I just want to stay in my dormitory and play games every day. Our university has been brainwashed by this game, and many people around me have been recommended it.

And once you start fighting, you will find that time flies.

I just turned on the computer in the morning, and it was already evening in the blink of an eye."

"The game is actually quite good. The only drawback is that it cannot be played with a controller because there are too many and complicated units to operate."

"Indeed, the game is quite difficult to get started. Anyway, many of my friends can't play real-time strategy games, but they are okay for playing campaigns."

This game not only has online battles that fascinate players.

It also has a rich and colorful, epic campaign mode.

The plot of Warcraft is not only used to familiarize with the arms, it truly carries Blizzard's vision of telling a good story.

And the plot of Warcraft 3 has laid the foundation for the subsequent World of Warcraft, giving World of Warcraft a basic space to play its depth. We can also see that the world shamans united the tribes to deal with the threat in the prophecy.

Therefore, in the initial production of the game, Qing Zhiyuan put forward very high requirements for the campaign plot, which is also for the future development of "World of Warcraft".

However, as the players said, a game like Warcraft 3 can only be operated by keyboard and mouse, and it is unlikely to be played on the DC with a handle.

In other words, only half of the pokeni resources and advantages can be used, which are brought by the Dandelion game platform, while the role of the game console DC has not been brought into play.

In addition, the game is difficult to get started, so the global sales performance of "Warcraft 3" is discounted on the basis of Shenmue.

At the end of the first month, there were only more than 2 million copies sold.

But this is already the top in the industry. Qing Zhiyuan is not worried at all. With the continuous advancement of time and the holding of future competitions, the charm of real-time strategy games, or competitive games, will gradually show up and slowly develop into the mainstream.

This is the inevitable of the times.

…

Seeing the real results.

Takahashi Kazuma, the operations director of Paradox, couldn't help but take a breath.

Hungry marketing.

So terrifying!

… (End of this chapter)