Twenty Years in Business

Chapter 863 Improvement

Of course, Chengjia Supermarket wants to make money, but before making money, it is to occupy the market, and before occupying the market, it is to defeat the opponent.

There were some things that Tian Ye hadn't said, and the brothers hadn't discussed, but Cheng Feng knew it well.

There is absolutely no plan to build a supermarket in Dawan Shopping Center before. There are only so many surrounding residential areas, and the Xie Ke supermarket market is already saturated, so there is no need for another supermarket to appear.

In other words, Tian Ye changed the entire plan of Dawan Mall for the sake of his brother.

Whether it is difficult or how difficult it is, no one else knows, and the brothers have never asked.

There is no need to ask, brothers have sacrificed so much, this battle must be won.

There is no reconciliation, only you die!

Xie Ke Supermarket suddenly suspended four supermarkets, which more or less brought some doubts to the brothers.

Ji Xiaorou was the first to lose her composure and asked, "What do they mean?"

Cheng Feng said: "Rectify and reopen!"

Zhang Xiaobai nodded and agreed with Cheng Feng's statement, "After looking at Cheng's Supermarket, they found a gap. If they continue to fight like this, they will definitely lose, so they must improve! I have to say, that Xie Mingyu is not an idiot, he moves fast enough!"

Tian Ye slowly took a puff of cigarette and said, "Even if he changed the supermarket itself, what about his own disadvantages?"

There are currently two disadvantages. One is that Xieke does not have two kinds of drinks, so there is not such a large flow of people; the other is the disadvantage of price.

The four brothers once discussed the issue of price wars. In fact, they are not willing to fight endless price wars. You drop a little, I drop again, and then you drop again. The cheapest is the consumer, and the worst is the both sides.

However, the reason why they dare to make that solemn promise is to bet that the other party dare not fight a price war.

There is only one reason, their strength is not enough.

At that time, Zhang Xiaobai said with a smile that he never thought that there would be such a day. In the past, the weak defeated the strong opponents, but now they want to crush the opponents.

This feeling is really good.

Since they dare not fight a price war for the time being, this disadvantage cannot be eliminated. There is also a disadvantage in drinks, will there be a solution?

Everyone was thinking.

Ji Xiaorou said: "It's not easy for Xie Ke to get rid of this disadvantage. It's impossible from the manufacturer. They are all our people, unless they go to other places to buy and sell them in Yanjing, but... the cost is too high, right?"

Even if you find a foreign wholesaler, the freight alone is not a small amount.

Tian Ye suddenly smiled and said, "Not necessarily!"

Ji Xiaorou asked in shock: "Does he have other ways?"

Zhang Xiaobai said: "The world is far away and the earth is close at hand. If he eliminates this disadvantage, he will not seek far away!"

Ji Xiaorou understood somewhat, but still had doubts, "If that's the case, is he willing to let us earn his money?"

Chengjia Supermarket is not an agent wholesaler, no matter how much the other party buys, it is impossible to give discounts, Xie Ke Supermarket will let the opponent make money for nothing? And earn your own money.

Zhang Xiaobai said: "The account can't be calculated like this. How much money Xie Ke Supermarket can buy from us, and how much money can be sold in his supermarket. If they are all sold, there will be no loss and no profit. If this is used to attract traffic, it is a profit." That's it, just pay some labor costs and shipping costs, which are negligible."

Ji Xiaorou frowned and said, "Then what should we do? The advantage we have finally established cannot be lost!"

Zhang Xiaobai said with a smile: "Second, pay close attention to the sales of all-you-can-drink, if there is any abnormality, investigate carefully and see if Xie Ke will use this trick?"

Cheng Feng said: "Okay, I'll make arrangements now!"

Zhang Xiaobai stood up and said with a smile: "Whether he doesn't need this move, the outcome is already doomed, he is not our opponent at all."

Tian Ye smiled and said, "Quick battle, let's give him a gift on the day Xie Ke Supermarket reopens!"

...

...

It took a lot of manpower and material resources, and after three days and three nights, the rectification of Xie Ke Supermarket was finally completed.

For the past three days and three nights, Xie Mingyu and Gao Da had barely slept, and kept watching the progress of the rectification.

It's not bad, although it's not as large as Cheng's, but it's almost the same in terms of service quality and item placement.

It has to be in such a hurry, and if it is later, I am afraid that the advantages established by Cheng's supermarket will become greater and greater.

This morning, firecrackers were fired at the entrances of the four Xieke supermarkets, and they were reopened.

Compared with the Cheng family's opening, although they only had a three-day break, there was a lot of movement about the reopening this time.

The Xie family already had some influence, and it has developed rapidly in the supermarket industry in the past few years, and has gained a lot of people, including many people from Guang Daoxi.

There were banners of flower baskets at the gate, and everyone congratulated them one after another.

Xie Qunxiang, who never showed up in the supermarket, also arrived, and he also brought his set of social relations. There are indeed several big names.

This is cheering.

At the gate, Xie Mingyu and Gao Da scanned the street.

Xie Mingyu said: "Such a big commotion, don't they just come and take a look?"

Gao Da frowned and said, "Maybe they sent undercover agents just like our arrangement at that time. As for them, I'm afraid they won't show up!"

Xie Mingyu looked at the crowd waiting to enter, and saw that everyone looked like an undercover agent.

Xie Mingyu said: "After all, I am a little disappointed not to see them. I always feel that we are at a disadvantage."

They went to Cheng's house a few days ago, but today the Xieke supermarket opened, but they didn't come.

Are you looking down on us?

Gao Da smiled and said, "The lighter the better, the more opportunities we have."

Xie Mingyu asked, "How's the drink?"

Gao Da whispered, "For safety's sake, I asked a lot of people to buy drinks in four supermarkets, and each of them didn't buy much. I guess they wouldn't be able to find out."

Xie Mingyu nodded approvingly, and then asked, "When can I sell it?"

Gao Da thought for a while and said, "Wait another five or six days, and we will start selling when we have enough goods."

Xie Mingyu said: "I suddenly thought of one thing. How can we let the people of Yanjing know that we also sell free drinks and regular drinks? Try to attract traffic!"

Those two advertisements created two drinks, and by the way, the Cheng family.

The Cheng's Supermarket has taken advantage of it, and it has a good reputation because it hardly pays any money.

The best way for Xie Ke Supermarket is to advertise to everyone in the city, but it will cost a lot of advertising fees, and selling drinks would not make money in the first place, so the gain is worth the loss.

Gao Da thought for a while and said, "How about this, we will use the most primitive method, which will definitely cost some money, but not too much."

Xie Mingyu said, "That's the only way to go."

The so-called primitive method is to send small advertisements.

At this moment, firecrackers suddenly sounded from several places not far away.

Xie Mingyu and Gao Da frowned at the same time.

What's happening here?

Chapter 885/1640
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Twenty Years in BusinessCh.885/1640 [53.96%]