1322 Is Really Harder than Building an Atomic Bomb
It's just that everyone didn't expect that Sharp fell so quickly in the end.
The main reason why Sharp begged others to buy it four years later was the arrogance of the Japanese.
In 2008, they were defeated by Samsung in the LCD TV market and suffered a crushing defeat.
Logically speaking, if you are a businessman with normal thinking, you will definitely take Samsung's products to study at this time.
Then carefully analyze where you lost and where you should improve.
But Sharp didn't do that, instead they went against the grain.
They clearly know that Samsung's LED LCD screens are also very powerful, but they just don't follow up with LED research. Instead, they superstitiously say that their own plasma LCD TVs are the future of this industry.
Although consumers all over the world are confused by Samsung's products, they will wake up sooner or later and realize that Samsung's products are rubbish.
It is precisely because of such arrogance and arrogance that the leaders of Sharp led the company and rushed all the way to the bottom on the road of falling.
For example, the market has shrunk for two consecutive years, and it has been beaten by Samsung for two consecutive years.
But they are still stubborn, and still think that their plasma technology is the best technology in the field of liquid crystal display.
So in 2010, Sharp's desperate managers actually built a new factory in Osaka and added ten production lines in one go.
Finally, in 2012, Sharp entered an era of overall losses.
From then on, Sharp really let go of his figure and began to solicit investment from all over the world.
As a result, these grandsons obviously wanted something from others, but they still had to put on airs.
At the beginning, Hua State-owned Capital was once interested in Sharp, but Sharp actually quoted a sky-high price.
It also proposed that it is okay to sell yourself to Chinese capital, but Chinese capital cannot participate in Sharp's operation and management.
This can completely scare away Huazi who was originally interested in Sharp, so fuck your grandma.
What the hell, Du Nima is hairless, so what?
Do you really think of yourself as an onion?
Furthermore, at this time, Samsung's LED technology was already in full swing in the LCD field.
Throwing money to you is to think highly of you, since you are so ignorant of flattery, then don't play.
So the Chinese capital immediately withdrew the investment plan, which made Sharp mess up.
It is precisely because of the arrogance of the Japanese in this negotiation party that it also angered many investment funds.
Since the Chinese capital withdrew its investment plan, no one is willing to talk to them anymore.
So Sharp began a long road of losses, and in the following years, it suffered huge losses year after year, so that it finally sold its headquarters building in Tokyo.
In the end, Foxconn expressed its willingness to take over. As a result, Sharp played a big role in several negotiations.
This angered the Foxconn boss, and finally stopped the negotiation with Sharp.
But Sharp panicked now, the president flew to Shenzhen in person, found the boss and begged for mercy.
In the end, the quotation of 100 billion yen was cut off by others, and only then did they get the financial support from the other party, barely keeping the company from going bankrupt.
It took less than ten years for a company to go from being a leader in the industry to being sold at a low price.
The reason why Sharp has fallen to that point is that apart from the incompetence of their leadership, the biggest reason for their failure is their wrong choice of next-generation technology reserves.
It is true that plasma LCD panels are indeed better than LEDs in terms of imaging and color brilliance.
But what consumers want is not necessarily the best product, but often the most cost-effective product.
This is the key step they went wrong.
The same example also happened to their Nikon and Canon.
You must know that since 1984, Nikon and Canon have defeated their main American competitors, and Aijin Palmer has become the king of the lithography machine field.
Especially at that time, Nikon once occupied 50% of the market share in this field.
From lithography machine manufacturing to chip production, Nikon has a 100% entire industrial chain.
At that time, Nikon could earn tens of billions a year just by selling lithography machines.
IBM, AMD, and Intel were all his clients at that time.
But it is because when the 192nm process is advancing to the 157nm process, the Japanese stubbornly insist on selecting a site for dry lithography as the direction of next-generation technological breakthroughs.
And invested a lot of money in research on lens and light source.
However, he dismissed the wet immersion light proposed by Lin Benjian, who came to seek cooperation, and finally led to a complete failure in this field.
And this is the lack of an overall view, or a forward-looking misjudgment of the direction of future scientific development.
This shows the importance of leaders in the field of scientific research.
If the leader is right, then a company may avoid a lot of detours and truly complete the feat of detours and overtaking.
But if the scientific research leader chooses the wrong scientific research direction, the possible consequences will be that not only will there be no possibility of overtaking in a curve, but the company will also be brought into the ditch all the way.
Nikon in the last century and Sharp in this century are the most typical examples.
But now in Xiao Feng's hands, the most indispensable thing is such a research leader.
Although these cloning experts may not know how to make a lithography machine, they do know where the next generation of technology is going.
This is far stronger than those companies that are groping in confusion, and will avoid many risks.
And it is precisely because of the fall of Nikon and Canon that Xiao Feng has the opportunity to poach someone.
You must know that in the past, it was quite difficult to recruit those technical experts from companies like Nikon and Canon.
Because first of all, Japanese companies have the habit of lifetime employment.
The second is that these technical experts, more or less, do not think highly of Huaguo enterprises, nor are they willing to help Huaguo enterprises.
Even if they were willing to join Huaguo Enterprise, they would have to pay them several times their current salary.
Even so, there is no guarantee that someone can be dug out.
But the situation is different now. Nikon and Canon were not having a good time.
In addition to the pandemic, the Japanese economy has been severely damaged. Now Japanese companies, except for benchmark companies such as Toyota and Honda.
There are also those enterprises that maintain the national economy and the people's livelihood, such as food and medicine.
Other companies have already begun to find ways to lay off employees.
Just like Nikon, they have already started layoffs in different ways.
The first choice for the knife is those old employees who have been in the company for more than 20 years.
Because the Japanese are very particular about seniority, in a company, the older the employee, the higher the salary.
Moreover, such an employee also means that the company has to pay him a super high pension.
Therefore, when the company fires these employees, it will try to force the employees to resign themselves, rather than voluntarily dismissing them.
Because if dismissed, then the pension will be paid at that time, and a very generous compensation will be paid.
But if it is voluntary resignation, it is different.
Therefore, companies often think about how to force this employee to resign.
In Japanese corporate culture, it is very simple to force an old employee to leave.
That is to promote his juniors to be the superiors of this old employee.
And when those young people who were originally bullied by the old employees, once they become superiors, they will naturally take revenge.
And smart old employees usually choose to resign when they see such a situation.
It is precisely because of this series of moves by Nikon and Canon that Shintaro Fukuhara has the opportunity to do something.
The poaching team hired by this guy easily got a team of more than 200 people from Nikon and Canon.
And in the first time, the team was stationed in Bincheng.
And these people are exactly the talents that Spark Technology is most in need of at present.
Most of them are around 40 years old and have about 20 years of experience in research and development of lithography machines.
Although they are not considered the top talents in this industry, compared with their domestic counterparts, their technical level and awareness are not as simple as one or two generations ahead.
After all, Nikon and Canon have made lithography machines for decades.
Although it has withered in the past two decades, their technical reserves are still there.
The reason why Xiao Feng attaches great importance to these people is mainly because of the complexity of manufacturing a lithography machine.
Now there is often such an argument on the Internet, as long as we are serious, then we will not be far away to make a breakthrough in the field of lithography machines.
There is nothing in this world that can stop us.
Is it harder to build a lithography machine than to build an atomic bomb?
It can be said that there are quite a lot of blindly optimistic people on the Internet.
In their view, the country concentrates the top talents and invests tens of thousands of funds every year. In a few years, we will be able to make breakthroughs in the field of lithography machines.
But is that really the case?
At present, ASML can only produce 11 top-level 5nm extreme ultraviolet lithography machines a year, and the cost of a single machine exceeds 120 million US dollars.
Such a lithography machine has more than 100,000 parts and weighs more than 180 tons.
When shipping, the parts alone can fit 40 standard containers.
After the transportation is in place, more than 40 engineers are needed for the installation and commissioning alone, and it will take one year for the installation and commissioning to reach the best condition.
This shows how difficult it is to manufacture a lithography machine and allow it to achieve high-precision marking.
People in the scientific community have already said that.
It is far more difficult to manufacture a photolithography machine than to manufacture an atomic bomb.
But now in our country, what we lack the most is engineers with practical experience in manufacturing lithography machines.
Although in the past two years, we have also increased our efforts to poach talents from special poles, but the engineers poached from there are still far from satisfying the appetite of domestic companies.
Compared with other domestic counterparts who spend a lot of money to poach employees from there, the deal made by Spark Technology can be said to be quite cost-effective.
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