Chapter 1053 Marketing Hollywood

"The winner of the 89th Oscar for Best Actress is..."

On the stage of the Dolby Theater in Hollywood, movie night came as promised, and the award presenter opened the envelope and read: "Emma Stone, "La La Land"!"

"Whoosh!"

Amidst the applause, Emma Stone, nicknamed Sister Stone, stood up and stepped onto the stage excitedly. She has first-rate acting skills and is capable of both literary and military roles. She is probably most famous in China for playing Gwen Stacy in "The Amazing Spider-Man".

The live shots gave a perfect close-up of Yu Jiajia, who came specially to participate.

Since 2014, Rogge Films has officially entered the Oscars and won 12 awards, 4 for "Dallas Buyers Club", 6 for "Mad Max 4", 1 for "Ex Machina", and 1 for "Her" seat.

But there was only one acting award, Matthew McConaughey’s Best Actor.

Today is the second one, with another Best Actress, and "La La Land" won a total of 6 awards, raising the total to 18 awards.

"La La Land" cost 30 million U.S. dollars and is still in theaters. The box office has reached 340 million U.S. dollars, continuing the myth that Rogge Films has never lost money.

Speaking of which, this is a musical. In the golden age of Hollywood musicals, it could only be considered a mid-level film. But who knows why musicals are so scarce nowadays? The sudden release of one is particularly surprising.

Even public relations is much easier to do.

Then, Casey Affleck won the best actor award with "Manchester by the Sea". This is a melancholy literary film, so you can check it out.

It's time for Best Picture.

Unsurprisingly, before opening the envelope, everyone knew it was definitely "Moonlight"!

"Whoosh!"

The audience gave the strongest applause and watched the creator of "Moonlight" take the stage with tears in their eyes and tears in their eyes - including Brad Pitt, who is the producer.

The film talks about:

A black boy grew up in a slum. He didn't know who his father was. His mother was addicted to drugs and he was bullied.

The boy met a drug dealer and unexpectedly found the warmth of fatherly love while helping to sell drugs.

And he had a mutual affection for another boy, which was his first love.

However, his first love beat him up under the coercion of a group of homophobic gangsters, leaving him distraught and running away from home.

After he became an adult, he became a drug lord and could not let go of the past. He returned to his hometown, reconciled with his mother, and restored old friendship with his "first love"...

oops!

One hundred likes from Yao Yuan.

Not far away, not far away, political correctness is coming, LGBT is coming...

Gibson, who was sitting next to him, suddenly said: "Mr. Yao, here is a promotion idea that suddenly came to mind. I wonder if you can accept it?"

"What idea?"

"We can contact some organizations of sexual minorities. Donating a little money can attract a large number of users, and it is easy to heat up the topic and gain attention."

Of course not!

This hole cannot be opened. Once it is opened, TikTok will be labeled as speaking for these groups, thereby losing a broader market.

Even though the LGBT turmoil in later generations seems to have become a universal value, that is because they can easily speak out, and the silent majority have no chance to express their stance.

But he still can't express his contempt with his mouth, and his tongue will drop.

Yao Yuan used his ability to boast and said: "Actually, I think the ideas of those organizations are a bit conservative."

"keep?"

Gibson was stunned. They are all famous for being radical!

"Take this "Moonlight" as an example. I feel bad. The protagonist's family setting is too simple and not three-dimensional. The protagonist's father could be a veteran with post-traumatic stress disorder of the Vietnam War who shot himself.

My mother is an ardent animal rights activist, and she became so depraved after being stimulated by this incident.

The protagonist has been bullied since he was a child, and he has a little secret. He discovers that he can't help but take on the role of a woman, always secretly wearing his mother's clothes.

He was afraid, he was panicked, and he was confused. He didn't understand his true feelings until he met his first love.

The portrayal of first love is not enough. The black character is too monotonous. Why not replace it with a minority? Or are they refugees who smuggled themselves over due to war in their own country?

Although life is hard, I have a warm and big family. Hey, this is called family! He did something that was sorry for the protagonist, and with the encouragement of his family, he took the initiative to go to the big city to find the protagonist.

By this time the protagonist has become a drug lord.

Although he sells drugs, he has childhood shadows. He is just a poor man. He wanders in pain, suffers from depression, and wants to commit suicide several times...

In the end, the two met by chance and got back together. The protagonist obeyed his inner calling, didn't care about the world's eyes, wore women's clothes openly, and claimed to be a psychological transgender. The two lived happily together.

I will definitely invest in a script like this. This is the great love in the world! "

"..."

Yu Jiajia lowered her head and almost laughed.

Gibson's eyes widened and he was stunned for a long time before slowly giving a thumbs up, completely convinced.

Is this really Chinese?

This is more American than American!

…………

After the Oscars, it's the Vanity Fair dinner as usual.

Yao Yuan has been here once, but he still has no interest. He doesn't like the current Hollywood stars. They have no special characteristics at all and have been assimilated by the superhero IP.

Yu Jiajia skillfully held a glass of wine, socialized exquisitely, and invited people to join TikTok. It's easier to be a Hollywood star than it is in the sports world. After all, the results of Rogge Pictures and Hugelive are there.

Just joining a social platform is not a big deal to them. If they don’t like it, they will stop playing.

"Sir, what do you need to drink?"

Yao Yuan was in a bored daze, and the waiter who was walking around with a tray came closer.

"Oh, thank you!"

He took a random glass and looked at it. He didn't recognize the wine, but it was yellow and a little foamy.

"Is there no urine in there?"

He smelled it, but still didn't dare to drink it, so he changed to a cocktail.

Drink Tsingtao beer and taste the flavor of life!

"Yao Yuan!"

At this time, Yu Jiajia pulled the new movie queen Emma Stone over. Emma Stone is 168cm tall, which is not tall among Hollywood actresses. She is not too beautiful, and her face is full of spots.

"Let me introduce you to my boss. Just call him Mr. Yao!"

"Mr. Yao, it's an honor to meet you!"

"Congratulations on your win, 'La La Land' is a great movie."

Business blows off each other's lips.

Yu Jiajia added: "He mainly works on the Internet. Hugelive is his handiwork. Now there is a new short video product that will be launched soon. It is very interesting. Do you want to give it a try?"

"Of course you can. Short videos are very popular. I've wanted to try them for a long time."

Emma Stone didn't hesitate at all.

After chatting for a while, she went to greet other friends.

Yao Yuan said to Gibson who came over: "You see, it's not that difficult. Now I'm considering not paying you so much service fee."

"No, no, no, don't be impulsive, this is not a good topic!"

Gibson said hurriedly: "We have specially assigned three teams to complete your order. I just received a call from the company and have already secured cooperation with Facebook, Google, Twitter, and Instagram platforms. This will be an unprecedented publicity matrix."

"You'd better achieve the results you promised!"

Yao Yuan keeps attacking the opponent verbally, which is just pressure from Party A.

He knows in his heart that finding celebrities to join is the first step to attract traffic. If he wants to promote it to the public, he still has to rely on large platforms for publicity.

There is also Facebook among them. I don’t know what Zuckerberg thinks...

(No more, I owe two chapters...

Wang Feng and Ziyi are divorced! )