Chapter 431 First Day Downloads
As the exhibition progresses, the popularity of "Overwatch" is also continuing to ferment.
Many gaming media were present at the show, and they all noticed Overwatch, the most eye-catching new game at the show.
After the baptism of the phenomenal game "League of Legends", the media are no longer surprised by what Chen Mo does, and Chen Mo's emphasis on "Overwatch" is to let these game media We all smell the big news.
Although only training mode and human-machine battles were opened at the exhibition, no one knew what it was like to play against players in "Overwatch", but from the information that has come out so far, this game is already attractive enough. people.
The attention of the game media is mainly focused on the world view, hero setting and gameplay innovation of “Overwatch”.
"New Travel Report: A direct hit on Chen Mo's new work, the VR shooting game Overwatch! 》
"Chen Mo: Overwatch will be a free VR game! 》
"Overwatch Heroes Appreciation: Prototypes are drawn from different countries and regions around the world"
"FPS with skills? Can Overwatch continue the success of League of Legends? 》
"The Most Popular Overwatch Heroes at the Show: The Flying Pharah Full Skill Analysis"
...
After this period of fermentation, more and more players began to know about the new VR game "Overwatch", whether it was heated discussion by players, media releases or the outflow of some related video materials.
Of course, the huge gimmick of "free VR games" has also played a big role in publicity, which can be said to have contributed.
Before the Spring Festival, the game circle that had been quiet before the Spring Festival was instantly detonated. Chen Mo's launch of such a crucial VR game at this time surprised everyone.
Under the eager anticipation of players, "Overwatch" is officially launched!
This time was just right, just before the end of the game exhibition, when the popularity had not completely subsided, and it was just a week before the annual game awards ceremony held by the Tourism Committee.
Many players have been impatiently waiting. The first time "Overwatch" was officially launched, players all downloaded it one after another.
It's a free game after all,
If it's fun or not, let's talk about it first!
On the day that "Overwatch" was launched, there was a wave of downloads among domestic VR game players, whether they were players of Thunder Interactive Entertainment or not, whether they were FPS gamers or not, and whether or not they knew the specifics of this game. , as long as they know "Overwatch" and know that it is a free game, they all run to download, happily add one to their VR game cabin.
Free games, you can't lose if you don't play!
Soon, the number of downloads of "Overwatch" on the first day came out, successfully breaking through 400,000!
This data also shocked all the people in the industry. Many people sighed that free games are just wayward!
You know, based on the current domestic situation, there are more than 1.3 billion mobile phone users, about 500 million PC users, and only about 100 million VR users.
That said, VR gamers are one-fifth of PC gamers.
Before this, the highest monthly sales of domestic VR games was also maintained by Chen Mo, with 4.22 million “Minecraft”. This is the sales volume of the VR version of "Minecraft" in the second month of its launch. Since this game is relatively slow to heat up, it did not reach its peak sales until the second month of its launch, and the subsequent sales gradually declined and stabilized.
Before the launch of "League of Legends" on the PC side, after so much promotion and publicity, only 390,000 players landed on the first day.
The number of players on the first day of the launch of "Overwatch" exceeded that of "Minecraft" and "League of Legends", which was unexpected for many people.
Of course, this comparison is not fair, because after all, "Minecraft" has a fee threshold, and it is a relatively slow game, and it is impossible for it to become popular all at once. Comparing downloads between free games and buyout games is a bit like playing a hooligan.
At the beginning of the launch of "League of Legends", it was not particularly optimistic, and the number of players only experienced explosive growth in the middle and late stages.
From the picture, when "League of Legends" was first launched, it had no special advantages compared to other games on the market, and the MOBA gameplay was not recognized by most players at the very beginning, so there were few players on the first day. Very normal.
If we look at the current data, the number of players of "League of Legends" is growing wildly every day, and it has successfully exceeded 10 million in one year of launch. If you compare the current "League of Legends", "Overwatch" is a single day. 400,000 downloads is not something to brag about.
Although the number of downloads of "Overwatch" on the first day is supported by the gimmick of "free games", the data cannot be expanded indefinitely. After all, the time is relatively short, and Chen Mo has not provided too many resources to promote it.
However, Chen Mo is confident that after the launch of "Overwatch", this strong growth momentum will continue.
...
The first-day sales data of "Overwatch" made a large number of game designers jealous. Obviously, Chen Mo's VR game is popular, at least there are enough players and enough topicality.
However, it's too early to say that the game is a success.
After all, this is a free game, and the amount of downloads does not mean anything. There are many people who follow the trend and download it for the “free” gimmick. Even more impossible to recharge in the game.
Whether Overwatch can recover its costs depends on two factors, one is the long-term retention rate of players, and the other is the payment data of players.
As long as one of these two data is not good, then “Overwatch” is mostly still cold. After all, as a VR game, its investment is much higher than that of PC games. If the cost cannot be recovered, it will become a loss-making profit .
...
After downloading Overwatch, players can't wait to get into the gaming experience.
In a group of FPS gamers.
""Overwatch" is open for download today, does anyone have a team to play?"
"Is that the free VR game I mentioned earlier? Open for download today?"
"Very good, I've been waiting for a long time, let's go decisively!"
"Free? Which big boss dares to play VR games for free?"
"Who else, Chen Mo."
"Sure enough, as long as there is a game designer in China, the first reaction is him."
"He has finally started making FPS games! I thought before that, Chen Mo is really a game design genius. He makes one mobile game and one PC game. When will he make FPS? The result is really waiting. , faster than I thought!"
"Hurry up, let's talk about it in the game! How much is everyone's Thunder game pass? Hurry up and add a wave of friends!"