Chapter 1408 Word of Mouth Fermentation
Coincidentally, Director Xu is very good at making peace with thin mud. During his years in the TV station, he can make even thin mud into a ball.
It's nothing more than a matter of using your brain.
After a night, I don’t know how many brain cells were spent, I finally came up with a solution.
The next day, Director Xu came to the TV station early, prepared some words, and then went to the director's office.
Unfortunately, the director went to a meeting and would not be back until this afternoon.
It looks like I have to suffer for another morning.
Back in his office, Director Xu lit up a small, depressed cigarette and smoked it listlessly.
There was a sudden knock on the door, and Director Xu's right-hand man, Xiao Li, walked in. He looked a little tired, picked up a cigarette from the desk and sat on the sofa to smoke.
"I can't figure it out!" Xiao Li said.
Director Xu asked: "What can't you figure out?"
Xiao Li said in confusion: "The martial arts competition is so exciting, and two big stars are joining the show, there is no reason for the ratings to be so low."
Director Xu smiled bitterly and said: "I have thought about it. This kind of program is affected by the audience's inertial thinking, and it is not broadcast during prime time. The ratings cannot be very high when it is launched!"
Director Xu and Situ Deng are both industry insiders, and they have already discussed this topic. The show will become more popular as it gets later, and the ratings will definitely grow rapidly.
Hearing this, Xiao Li's eyes lit up and he said, "So, this program can still be saved?"
Director Xu sighed heavily and said: "Actually, I am very confident in this program, but... maybe there is no chance of counterattack!"
Xiao Li asked: "Boss, what's going on?"
Director Xu told the real situation. The station director was worried about safety issues and wanted to win the show. Once it was won, what chance would there be of counterattack?
Xiao Li said unwillingly: "Are we not even given a chance? Our team has paid too much for this show!"
Director Xu said: "Diaozijue, I will talk to the director when he comes back in the afternoon. Situ Denggu Yang and Zhou Zhou Han Yue requested to give the Wulin Conference a chance. If they report a few more times, I think the director will definitely give him some face, at least ...You can hold on for two more periods!”
This was the result of thinking about it all night. The station director knew the relationship between the four big stars and the sponsor Zhang Xiaobai, so he would not be suspicious. He understood that the station director did not like to be pressured, so he used the word request.
It's just to delay the show, and it's probably only for two episodes. As for whether the ratings can go up, we can only leave it to fate.
There was also an explanation for those big stars and Zhang Xiaobai.
Xiao Li said with a smile: "You have a lot of ideas. My brothers' work has not been in vain, but would it be better to let those celebrities personally say it?"
Director Xu waved his hands and said, "You can't do this. I know the tempers of those big names. If you really want to talk to the director, you have to fight."
Xiao Li asked: "If the ratings for the next two episodes don't go up, what should I tell them?"
Director Xu took a puff of cigarette and said: "Although they have bad tempers, they are all sensible people. They know that I have tried my best and will not make things difficult for me!"
"I don't ask for much, as long as I don't offend them, because our party must have them in the second season!"
Director Xu suddenly raised his head and looked at Xiao Li, "You are my confidant, and I will explain to you today. As long as our team has creativity and resources, any TV station must treat us as a treasure. Do you understand?"
Xiao Li was shocked and nodded repeatedly, "I understand, I understand!"
Taking advantage of the convenience of the platform to cultivate one's own capabilities and channel relationships has become a major feature of today's workplace.
After all, birds with stiff wings no longer like flying at low altitudes.
…
…
At three o'clock in the afternoon, Director Xu knocked on the door of the director's office.
The station director asked: "How are the ratings?"
Director Xu looked a little ugly and handed over a piece of paper with data printed on it.
The station director took a look, but his expression didn't change much, which was expected.
Looking up at Director Xu, the director said: "Do as I say!"
It has been discussed before that if the ratings are too bad, this program will be taken down.
Director Xu looked embarrassed and coughed twice. Just as he was about to say what he had already thought of, there was a sudden knock on the door.
The director raised his eyebrows, thinking who could be so rude? Knock so fast and hard!
"Come in!" the director said displeasedly.
Director Xu looked shocked when he saw the person coming in. Such a rude person turned out to be Xiao Li.
"What's the matter with you?" The director was even more rude.
Xiao Li looked a little excited. He walked forward a few steps and said: "... Director, good news, good news!"
Seeing the stumbling Xiao Li, the station director who was originally unhappy became even more angry. He raised his eyebrows and said, "What's the good news? Are you getting married again?"
As we all know, Xiao Li just got pregnant last month. Doesn't he say this in anticipation of a divorce?
The usually amiable old man said something like this very rarely, and he seemed really angry.
Xiao Li chuckled, scratched his head and said, "Director, I'm sorry for being out of control. This is indeed good news. Our martial arts competition is a big hit!
The director frowned in confusion.
Director Xu said in surprise: "What did you say?"
Xiao Li smiled and said: "Director, Director Xu, the replay of the martial arts competition will be broadcast at noon today, and the ratings will be number one!"
When the two leaders heard this, they were so shocked that they were speechless. It was so unbelievable.
After a while, the director asked puzzledly: "Why...why?"
Yes, even he stuttered.
Xiao Li explained: "I think there are two reasons. First, the martial arts conference is really exciting and has left a good reputation among the audience. The replay ratings have exploded due to word of mouth!"
Director Xu said: "Word of mouth fermentation requires a process, it can't be so fast!"
Xiao Li continued: "Second, the martial arts conference has become popular on the Internet under the influence of the martial arts game. Now all major websites are flooded with news and discussions about these two programs!"
Director Xu nodded. This incredible thing finally has a reasonable explanation.
Nowadays, there are too many netizens. As long as you go online, you can see the news of the martial arts conference and e-sports. The two complement each other and promote each other.
At this time, Director Xu really admired Zhang Xiaobai. The idea he came up with was really amazing. It was definitely a perfect plan.
The director asked blankly: "Is this martial arts conference really so good?"
In his eyes, this kind of brave program is meaningless and the audience will definitely not like it.
But the reality is a bit embarrassing. Although it is only a noon slot, it is not easy to get the first place.
Throughout the history of the TV station, only when "Our Gathering" was first broadcast did it get the first place in ratings.
However, it was only the third episode, and it relied on word of mouth.
Xiao Li smiled and said, "Director, you should read the news and forums. The martial arts conference is really crazy!"