Chapter 906 Paving the Way for Her Daughter
This sentence is not an exaggeration.
Since the news of New Global Group's listing came out, it immediately became the most popular company to be listed, and it is the biggest potential stock in the world today.
Even, it is very likely to create the largest IPO in history!
Not to mention the thriving main business of the film, just the sideline business of New Universal is enough to make investment banks and venture capital institutions all over the world jealous.
Netflix, a new generation of DVD rental model, has more than 17 million members and is the largest video and game rental service provider in the Internet era after Blockbuster;
Blizzard, "World of Warcraft" during the closed beta, has set off a game frenzy. Even without keeping files for internal testing, there are more than 10 million players in the UK and the US, with unlimited potential;
Facebook, although it is still in its infancy, has developed so rapidly that it is surprising. Based on the university network community, it radiates to more industry communities. As early as August, the number of users exceeded 1 million...
These are all Internet companies with great market potential.
Driven by New Global's strong financial strength, information channels, celebrity resources and film and television works, these companies will only develop better and better in the next few years.
Even a second Google is not out of the question!
When Google went public in August, it had already shocked the world.
But what about New Universal?
New Global may own several technology companies with the same potential as Google.
That's great.
In two or three years, New Universal will be listed.
At this time, if anyone can get the shares of New Global, it is tantamount to climbing a golden mountain, and just wait to make a lot of money!
This is where Anna Wintour's confidence lies.
Even if Prada is an old family business in Europe, so what?
As long as New Global can take out shares to acquire Prada, there is a high chance that this deal will be done.
After talking with Anna Wintour, Tang En became interested in Prada.
Very strong interest!
The fashion industry and the entertainment industry can be related, but the luxury industry is a relatively closed circle.
It is difficult for outsiders to have the opportunity to enter.
If under the promotion of Anna Wintour's intermediary, the New Universal Group can really open up the situation and successfully enter the luxury fashion industry with Prada as the entry point, it will be able to step into the top of the fashion industry's food chain in one step!
In Hollywood, there are six giants.
There are also six giants in the luxury goods industry, known as the "six blue blood brands".
Blue blood generally refers to those noble and intelligent elites. In the fashion industry, it refers specifically to the six blue-blood nobles: Dior, Chanel, Louis Vuitton, Prada, Gucci and Calvin Klein.
Prada is definitely the top luxury brand in the world!
However, due to the failure of its operation strategy in the past few years, Prada's international influence is gradually declining. Let alone compared with Dior, Chanel, and LV, it is about to be surpassed by many "red blood" brands.
It can be said that at this time, what can save Prada at the fastest speed is not funds or correct strategic policies, but New Universal!
Because New Universal has movies!
The project "The Devil Wears Prada" was not favored by the Hollywood industry, so that after the novel was released, Universal Pictures did not encounter too strong competitors, and bought the rights to adapt it smoothly.
Tang En really knew that this movie was a huge success!
It is precisely because of this movie that Prada has survived the current debt crisis safely.
In the subprime mortgage crisis, many luxury goods are facing bankruptcy crisis, but Prada survived by luck.
A movie is enough to make a brand.
What about two movies?
What about three movies?
Even if "The Devil Wears Prada" is inconvenient to make a sequel, that's okay. You can make related movies like "The Prada Family", "Fashion Pioneer Prada", and "From Prada to Nada".
It is also possible to directly make "The Devil Wears Prada" into a high-quality TV series with a large production and multiple seasons, and use a longer marketing time to promote the Prada brand to thousands of households.
Make the costume show in the movie bigger and more exciting!
It is even possible to set up a special Prada show in the reality show "Universal Next Top Model" under New Universal and the world-class beauty pageant "Miss Universe".
The strength of New Universal is too strong, there are a hundred ways to make Prada famous all over the world!
In the current luxury industry, LVMH, the parent company of the LV brand, is the leader in the industry.
However, once New Universal enters the game, it will definitely be able to quickly change the pattern of the luxury goods industry!
With the foundation of Prada, we can use this as the core to start with more fashion brands, including medium, high and low-end.
From point to point, comprehensive.
Anna Wintour saw Tang En's heartbeat, and said: "Miao Miao is getting old, but the young people of the Prada family don't seem to be interested in taking over. Prada has entered an inflection point of an era, and it must be done. There have been major changes.”
In the previous life, Prada survived a catastrophe by relying on the movie "The Queen Wears Prada"; it applied for listing four times, but was rejected by the Securities Regulatory Commission of Italy, Britain, and France; in desperation, Prada intends to sell to India's Tata Group, at the end of the negotiations, failed.
Although after capital operation, Prada avoided the strict stock market management in Europe and the United States and came to the Hong Kong government for listing, but it still failed to improve.
The old family is gradually declining.
In this life, if Prada can be sold to New Universal, it can be regarded as finding a good home.
Tang En smiled at her meaningfully, "Anna, you seem to be very fond of Prada!"
Anna Wintour said frankly: "Prada is my favorite brand, and Miu Miu is a friend I have known for decades. I sincerely hope that the glory of Prada can continue for a long time. And... Bi has an outstanding Since she was very young, she has been by my side, attending fashion shows of major brands, and has a deep understanding of fashion. Although she is still in high school, she has already practiced in "VOGUE" and participated in the design I bought a lot of clothing, and also participated in the management and layout design of some magazines."
"Miss Shaffer?"
Tang En was slightly taken aback.
Anna Wintour said with a smile: "You can call her Bi, since we were young, we all called her that."
At this moment, Tang En seemed to understand Anna Wintour's intentions.
The young descendants of the Prada family are unwilling to take over, which has caused great trouble to Prada. Ms. Miuccia Prada is old, as her old friend, will Anna Wintour be young again?
Running the deal between Prada and New Universal is paving the way for your daughter's future, right?
After all, in the past few years, Tang En and Anna Wintour really had no friendship.
There was no reason for her to do such a big favor for no reason.
It was easy to convince Tang En, he was a businessman, and he could easily get it done if he was profitable.
However, it is very difficult to deal with an artist like Miuccia Prada. In addition to benefits, many additional things are needed.
Anna Wintour made such a precise statement, it seemed that she had already thought of reasons to persuade the other party.
Tang En understood it, and said with a smile: "Miss Shafer... Bi, hehe, Little Bee, a very cute name. She will go to university next year, right? Although "VOGUE" magazine is a fashion bible, its circle is a bit small after all. If she wants to have a bigger platform to express herself, after she graduates from university, she might as well come to New Universal for a try.”
"oh?"
"If New Global can successfully acquire Prada, then my layout in the fashion industry will not be as simple as a Prada! European brands like Hermes and Armani may not be able to afford it, but Coach, Calvin & Co. An American brand like Lai may not have a chance!"
Anna Wintour didn't expect Tang En's ambition to be so big, and once he made a decision, he would be so bold and pungent, a Prada was far from satisfying his appetite!
In her original mind, the descendants of the Prada family were not interested in succession, which would inevitably lead to no successors for Prada.
If she helps and promotes the merger of Prada and New Universal, it means leaving opportunities for her daughter in the future.
Catherine Schaffer is a "princess" in the fashion circle. She is very sensitive to fashion taste and sense of smell, and she has excellent grades and outstanding abilities. Not surprisingly, she will definitely be able to attend an Ivy League university.
After graduating from university, she can go to Prada to work, and then...she may not have the opportunity to be in charge of Prada!
Prada is Anna Wintour's favorite fashion brand in her life.
However, she has been like this in her life, and she can only be good friends with the head of Prada for a lifetime.
The next generation will be different.
If her daughter can become the head of Prada, it will definitely help her realize her dream of an era!
In many cases, children are the sustenance of parents' dreams.
This is the case with Jasmine Bloom. She will receive professional sports training since she was a child, become a skier, and stand on the world's highest podium. Isn't it because her father was a skier back then?
Now, Tang En has stated that he will not be satisfied with just one Prada, what he wants to do...is to become a giant fashion empire like LVMH with dozens of brands.
Doesn't that mean... her daughter will have a bigger future in the future? Bigger stage?
This step is really right!
Anna Wintour couldn't hide her excitement.
"Tang En, as long as you are willing to take part of the shares of New Global and promise a seat on the board of directors, I will definitely be able to persuade Miu Miu to sell Prada to you! Don't worry, I will arrange a meeting for you as soon as possible!"
"I'm looking forward to it. From a movie point of view, I also really hope that the movie "The Devil Wears Prada" can be shot as soon as possible." Tang En smiled slightly.
Anna Wintour's complexion changed, "What if there are some accidents?"