Chapter 424: 69 Million

A low-cost movie, a popular online movie that has been put on the big screen after practice.

This is the limitation of "Erlonghu Haoge: The Storm Rises Again". If it is limited, it will not be favored by big advertisers and will not get a large share of advertising placement fees.

The most popular newcomer in China at present, compared with the first part, the script has been prepared for a longer time and revised repeatedly.

This is the advantage of "Erlonghu Haoge: The Storm Rises Again". Chen Hao's popularity is destined to make it more popular. It has the advantage of the plot of the first part and continues the routine for a long time.

The staff arrived in Meicheng. This time they don't need to stay in a hotel. The company that has just been reorganized has more space.

It can't be called a studio anymore. After all, it is a registered formal agency. Now it has a spacious enough office space. It's a bit LOW to call it a studio. The plaque on one side of the gate has been replaced, and even the large light box plaque in the main building has been dismantled and replaced. In the large conference room of the main building, it is easy to auction the advertising placement in a small scale.

With the investment of the three big brothers and Chen Hao, the budget of this film has reached 10 million.

In today's advertising placement auction, cars, beverages, clothing, and wine are big brands that have taken a fancy to this movie and sent the corresponding marketing department managers to come here to negotiate, giving the crew enough face and showing corresponding sincerity. More than 20 companies competed together. According to the advertising publicity and pictures that Chen Hao can provide in the film, the highest one took out advertising sponsorship of one million level, and the lowest one was 800,000.

In the use of some venues, some local companies have also seen the potential prospects of this film. Let's not talk about today's scene. Think about the villas by Erlong Lake. In the past, there were only a few farmhouses, and they were half-dead and could not operate. Look at it now. There are 20 to 30 villas along Erlong Lake. Speedboats and ferries on the lake have also become very popular recreational projects. Winter fishing in winter is comparable to Chagan Lake winter fishing. Last year's first fish was also sold at a high price of more than 200,000.

Now it is not an online movie, but a theater movie. You must consider the effect of its popularity again. As a local enterprise, it is already a unique advantage. You don’t need to pay a big price to get the opportunity to appear in the film.

Commercial residences, corporate landscapes, KTVs, high-end teahouses, offices and reception rooms of well-known real estate developers...

Any scenes that will appear in the film, including the name of a fast hotel, are not like the first film where I can use them for free. A picture of the hotel name being scanned across the camera, a picture of an actor in a hotel room, the sponsorship fee is 50,000 yuan, and this has to be said to be a friendship price given by Haozi to contribute to his hometown.

Just think about it and you can foresee the effect. These local companies don't need to consider whether the film will be successful. As long as it is released online and played on the big screen normally, even if the box office fails, it will hardly have any impact on them. What they want is the attention of local people to this film. As long as people in their hometown pay attention to it, it's fine. A fast hotel appears in the film, and then it can be promoted as the filming location of "Erlonghu Haoge: The Storm Rises Again". There will definitely be many people staying here. The sponsorship fee of tens of thousands of yuan is really a friendship price.

At the end of the day, Chen Hao entertained all the attendees, even those who did not become sponsors of the film through the auction. Those who came from large companies might be managers or supervisors, while those who came from local companies were all responsible persons. In the past, he would not have made such a move, but now, this will become standard, and in the future, this will also be standard behavior.

The next day, someone broke the news that the crew received as much as 10 million yuan in advertising sponsorship fees that day, and 200,000 or 300,000 yuan in sponsorship from local companies was common. This is also because Chen Hao first considered the quality of the film. If he was shameless enough to ignore the quality in order to collect money, this number would double or triple, and there would be almost no pressure. During the banquet, a manager from the marketing department of a car brand in the four circles said bluntly that we don’t need to read the script of the film. We came for you, Haozi, and you are worth the price.

Before this, from investors such as Brother Tian to the directors and staff of the crew, they were anxious and dissatisfied with the delay in the filming of the film. They felt that Chen Hao's delay was troublesome. The first part did not have such details. Now it is you, Haozi, who is too busy and has no time to do it. We are all waiting for you.

Now they know that this wait is valuable. As Chen Hao's fame grows, the voices criticizing the failure of this film are getting less and less. Even the haters know that the power of hardcore fans is infinite in this era.

As long as Chen Hao is popular, as long as he has tens of thousands of hardcore fans, the probability of this film failing is too low. The worst result is that everyone will complain about its plot crazily. It is impossible to see it lose all its money. The box office provided by these hardcore fans alone is enough for it not to lose money or even eat its fill.

Some people will say why do you think Chen Hao has so many hardcore fans?

The answer was revealed immediately. When Chen Hao left Meicheng and began to follow the crew of "Wolf Warrior 2" for the final promotion before the premiere, the number of pre-sale tickets on the Internet reached a terrifying number. According to incomplete statistics from some media and websites, more than 50% of these pre-sale tickets were purchased by Haomen’s fans.

The last three promotional events before the premiere were packed with people, and the scene was no worse than the first promotional event. The support Chen Hao received always gave people a feeling that he and the movie were two different systems, which made the film creators feel embarrassed, but the good news is that the film's attention is getting higher and higher. It was a holiday like October 1st. It was a pity that it didn't catch up with the Army Day. October 1st also fits the theme of the film. The schedule of blockbusters can get enough attention. The investors and the crew have high expectations for this film.

During this period, Chen Hao rarely broadcast live, but his fans' attention has always been at a growth rate that makes others collapse. More than 50 million has always been a hurdle, which is about a quarter of Lele's traffic. For a single anchor, it is almost the limit of attention. Before Chen Hao's rise, the top ten anchors in terms of attention were all more than 50 million. Everyone was about the same, so there was no crazy competition for the so-called top brother and sister. They all knew that even if the competition could increase the number, it would not be enough to form an overwhelming advantage.

Without overwhelming advantage, the amount of attention is not enough to be the basis for dividing each other's levels. Gradually, everyone began to pay less attention to the amount of attention. Chen Hao's sudden rise broke the threshold of 60 million, followed by 63 million attentions, which opened up a gap of more than 5 million. This also made the top ten anchors with the most attention start to exert their strength, and began to call on everyone in the live broadcast room to pay attention to themselves and let their attention catch up. However, 50 million is really a yardstick. The style problem can reach a quarter of the user traffic, which is almost the limit. Everyone knows the reason for the surge in Chen Hao's fans' attention, and they are also helpless.

The development in reality has made Chen Hao's fan base begin to diversify, from a charity artist for disaster relief to the national chorus of "Tomorrow Will Be Better". After he became popular, his past achievements began to build a solid foundation for him, allowing his current achievements to continue to rise, which is reflected on the Internet, that is, the uncoordinated and crazy growth of fans' attention.

65 million.

67 million.

When his live broadcast reached 69 million views, it caused a sensation on the entire network. The first 60 million was not so scary, with Zhang Xiaobei, Dong Ge and Qingtian who had 57 or 8 million views. But if the first 70 million came before the second 60 million, it would mean that when Chen Hao was crowned as Lele's No. 1 and the most popular online celebrity, no one would be qualified to question it. You know, as an online anchor, he has not been crazy about live broadcasting to increase his popularity and attention these days.

"Wolf Warrior 2" ushered in the premiere on September 30th. There was no grand premiere, but at a cinema in Yanjing, the main creators followed the invited film critics and media reporters to watch the movie together at 8 o'clock, the national premiere.

How good the effect of a few days of publicity is is still unknown. So far, Chen Hao has benefited the most from the entire film. His popularity has also made Hua Ze, who was just named and killed, become an extremely tragic existence.

As soon as they fought back, all the guild anchors and apprentices stood up and continued the online quarrel. They stood on the stage and started to curse and insult. The live broadcast was a special show for Chen Hao. They looked for all kinds of excuses to blacken Chen Hao. They said all kinds of bad things. Chen Hao's not live broadcasting also became their target of attack. They said that he was afraid and cowardly. But when Chen Hao's fans' attention increased by hundreds of thousands or millions every day, all they could do was avoid this topic and find some things to blacken Chen Hao, such as the hook machine smashing the house a long time ago. Aren't you Haozi a green anchor? Didn't you use this set of hype before? Now you want to whitewash yourself. No way.

No matter how they blacken Chen Hao, how they open a special show for Chen Hao, they are facing the Haomen fans who are like a tsunami. When they go out, there are tens of thousands of people. In the end, there is no way to maintain the order of the live broadcast room in Huaze. Dozens of field control managers Huang Ma started to kick people out. It took more than ten minutes before the order of the live broadcast room improved.

When the number of attention reached 69 million...

When "Wolf Warrior 2" premiered...

On the Internet, it entered a short one-day silence period. Hua Ze did not start broadcasting, and several of his capable people did not broadcast live. They expected this to be a threshold, and expected "Wolf Warrior 2" to not have a good result or Chen Hao's performance to be shit...