Chapter 315 Edmond's Strangeness
At 19:00, the dinner was held on time in the restaurant on the west side of the first floor of Kensington Palace. It was not so much a dinner as a family gathering among friends. The Williams, the Edmonds, Yang Cheng and Emma were full of resentment. , Harry, who was aggrieved and vented at the steak.
Just now, when Yang Cheng took Emma to chat with Edmond and his wife, Edmond suddenly mentioned something, which attracted Yang Cheng's attention. The new round of Premier League live broadcast rights is under intensive negotiation. Of course, the current negotiation The process is still being kept secret, and the outside world is unknown.
After a preliminary agreement is reached, Premier League Chairman Richard Scudamore will call a meeting with the owners and CEOs of the various clubs in the Premier League. After all, 50% of the total contract value signed between the TV station and the Premier League must be allocated to each club. , Whether to distribute evenly or according to the number of live broadcast sessions still needs to be discussed in detail.
However, the current general view is that it should be distributed evenly. This amount of money is not too much for the giants, but it is life-saving straw for the small clubs. In order to maintain the competitiveness of the Premier League, the soft power of the small clubs must be strengthened, otherwise In the one-sided league, no one is willing to spend money to subscribe, and it will be impossible to sell the live broadcast copyright at a sky-high price in the future.
Half of the contract currently being fulfilled has passed. The broadcast rights for the three seasons from 2013/14 to 2015/16 are worth 3.018 billion pounds. Sky TV is also hard to eat alone.
"Edmond, do you mean that you want to wait until the new round of Premier League broadcast copyright contract negotiations are over before making a deal with me?" After finishing the main course, Yang Cheng wiped his mouth and drank some red wine. .
"No, on the contrary, I want to trade with you now, provided that the price you offer can satisfy me." Edmund denied it vehemently, and he didn't seem to have the intention of sitting on the ground and raising the price.
Originally, according to Yang Cheng's idea, Edmund would use the opportunity of this broadcast rights negotiation to increase the value of his shares. After all, everyone knew how important the Premier League live broadcast copyright was to Sky TV. The contract, the stock price of Sky TV will usher in a wave of skyrocketing, Edmund has no reason to put higher profits and not make a profit, even if this transaction is brokered by Prince William, it is useless, the prince's face is completely incomparable with the British pound.
Yang Cheng was puzzled, but he didn't rush to ask why. It didn't matter. He heard an answer that was more in line with his own interests, and that was enough. Show my sincerity?"
Sky TV is listed on the London Stock Exchange in the name of British Sky Broadcasting Corporation. The current stock price is hovering at 8.5 pounds. The company's total market value is about 14.5 billion pounds. Orange's purchase price of 10 pounds is really not low, and the total purchase price is about 750 million pounds.
Edmund was unmoved, "The price is sincere, but not enough."
Yang Cheng frowned, this style of painting has changed a little too fast, just now he acted like Long live friendship and didn't care about the price, but now he's doing it again, it's extremely hypocritical!
Sipping the red wine to suppress the dissatisfaction in his heart, he said in a deep voice, "Then what is Earl Edmond's psychological price?"
Edmund had a smug smile on his face. He is a typical seller's market now. As long as the wind is released, some people rush to buy his shares, especially Murdoch, "11 US stocks, but for the Duke's sake First, I only want 800 million yuan, no counter-offering."
"Fuck you!" Yang Cheng scolded Edmund for being shameless. 800 million pounds sounds like 750 million pounds. However, once he agrees, he will pay more than 50 million pounds, because Yang Cheng Orange will not only buy Edmund's shares. If other small shareholders learn about the purchase price and all ask to sell at a price of 11 pounds per share, then Yang Orange wants to get all 38% of the shares, and it will be more expensive than the budget. Hundreds of millions more, in pounds,
Even more in dollars.
Of course, William understood the twists and turns here, and his face became unsightly. In his opinion, this Edmund is using his name to ask for a lot of money. If the transaction is really successful, will the outside world think that William is helping? My relatives tricked me? After the rumors are confirmed, who would dare to ask William for help? How can I make money without asking him for help? This is no less than cutting off his money.
Looking at Edmund unkindly, he said in a cold tone, earnestly speaking, "Edmond, I think we should be cautious, 750 million pounds is a very good number, and I believe that Jason will trade in all cash. With this cash, your family's crisis will be solved easily, this is a good thing that has the best of both worlds, don't miss it easily."
Yang Cheng kept silent with a gloomy face. He wanted to see how Edmund would answer. If he was not satisfied, it would be a big deal. He was not the only one who owns the shares of Sky TV. At most, he would have to work hard to get the shares from the secondary market. Scan the goods, 4.4% is almost 74 million shares, is that a lot?
Who would have thought that Edmund was determined to regard Yang Cheng as a winner, and was ready to kill Yang Cheng, and shook his head extremely firmly, "800 million pounds, no counter-offering, this is the last and only offer, if you don't want it, I'll sell it to News Corp."
William was completely angry. He was also a duke after all, so did he still have the law of etiquette? He sneered, "Downing Street will not agree to News Corporation increasing its stake in Sky Broadcasting Corporation."
Edmund shrugged nonchalantly, "Then sell it to Comcast. This is a media giant no less than News Corporation. Downing Street won't even block Comcast, right? They didn't make a mistake, and They're salivating over Sky and I don't think they'd mind paying a little more for a ticket."
Yang Cheng was taken aback for a moment, he suddenly realized that something was wrong, Edmond was the heir to the earl after all, and after inheriting the title, he had to swear allegiance to the queen, which meant that the queen had the right to deprive them of their titles, although the queen is now It is almost impossible for the power to do so, because once the gate is opened, it will cause fierce resistance from the entire noble class, and a queen who is careless will lose the support of the nobles, and her title of queen will be left behind.
However, is it really good for Edmond to force William, the heir to the throne, in this way?
Lovely Demond did this, even in private, he blatantly contradicted the duke, not an ordinary canonized duke, but a royal grand duke, obviously there is a reason, and this reason should come from Comcast.
Perhaps the Edmond family has encountered an unprecedented crisis, like being in a fire and water. At this time, he does not care about the face of the royal family. It is more important to get the straw to save lives, and Comcast can provide this straw. If this is the case If so, Edmund's strangeness just now can be explained.
However, in order to confirm his guess, Yang Cheng tentatively said, "800 million pounds? If you insist on this price, I will agree."
Listening to the thunder in the silent place, for a while, everyone's eyes focused on Yang Cheng in amazement. Everyone did not expect Yang Cheng to compromise so quickly, but Yang Cheng ignored other people's opinions and observed without haste. Edmund's reaction.
Suddenly, Yang Cheng's pupils shrank, and he noticed a trace of surprise in Edmond's eyes, followed by panic. It was obvious that Yang Cheng's answer disrupted Edmond's plan and caught him off guard.
"Sure enough," Yang Cheng thought in his heart. He confirmed his guess, with a smile on the corner of his mouth, and asked further, "Why? Does Earl Edmond have other conditions?"
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