Chapter 1039 Joint Sneakers
Tang Tian recently had Xiao Shuang.
He had just signed an endorsement contract worth a total of 55 million, and in the last game in October, he scored a triple-double in three quarters against the Raptors.
The Pelicans also continued to brutally abuse their opponents, ending all games in October with a wave of 7 consecutive victories after the start of the game.
Of course, this is not the most enjoyable thing.
The most exciting thing is that when Coca-Cola’s endorsement contract is about to expire, they intend to produce a joint sneaker with Nike.
There are several major categories of sneaker endorsements, just like what Fagan and Tang Tianpu have mentioned before, including commercial endorsements, cash endorsements, and signature sneaker endorsements.
But in addition to these common sneaker endorsements, there is also a very special endorsement contract, joint sneaker endorsement.
As the name suggests, co-branding means that two brands appear together on one sneaker.
The more well-known ones in the past include Chanel.x.Adidas.Pharrell.Williams.Hu.NMD, Dad and Nike’s Skepta. 4 and so on.
Because many of these endorsements are one-time, they are not included in the scope of regular endorsements.
But precisely because it is one-off, its collection value is much higher than ordinary sneakers.
So the quantity is usually limited, first come first served.
Tang Tian’s first Godfather co-branded sneakers.
This stunt alone is enough to drive fans crazy.
And this will also be the first time Coca-Cola has co-branded sneakers with sneakers.
They have only collaborated with other brands on canvas shoes before.
The first time is always exciting and exciting.
Of course, for Tang Tian, the release of such co-branded sneakers means that he will earn a large amount of krypton gold from the sneaker dividends in February.
The Pelicans have become a wealthy team, and his gold value will also rise accordingly.
The intention is initially set, and then there will be details related to sneakers.
Nike also attaches great importance to the first joint sneaker of the Godfather series. They asked the design team to design several styles with different styles.
They will let the team conduct an online public vote, and then the one with the highest support will be officially produced.
And before the final sale, they will let Tang Tian sign 10 pairs of sneakers.
Signed and co-branded sneakers, the value of these ten pairs of shoes will be record-breaking, and they are absolute global collector's editions.
In a few years, a pair will be worth tens of thousands of dollars or even more at auction.
These ten pairs of sneakers will be sold randomly together with other shoes, and it all depends on luck if you want to buy them.
This kind of sales method will also further stimulate fans to buy.
It can be foreseen that as soon as this co-branded sneaker is produced, it will definitely become a hit, and there is no need to worry about selling it.
Of course, in addition to co-branded sneakers, Fagan is also discussing a new contract with Coca-Cola.
The previous endorsement contract was 3.6 million per year. If both parties wanted to continue to cooperate, it would definitely not be at that price.
Tang Tian was not involved. He only gave Feigen a bottom-line price of 5 million, which was the part of his krypton gold worth.
Of course, it doesn't matter if we can't reach an agreement. Pepsi over there is still eyeing it.
To put it bluntly, Tang Tian is now a cornucopia, and everyone is eager to dig in so they can get a piece of the pie.
However, Tang Tian, the cornucopia himself, did not participate too much. He is still focusing on the competition.
The Pelicans' next opponent is the Spurs.
Leonard's injury was more serious than expected. He has not played since the start of the season, and the Spurs have fallen out of the first tier.
With a record of 4 wins and 3 losses, they are only ranked eighth in the fiercely competitive Western Conference.
However, the Spurs are an opponent that cannot be underestimated. Stevens was very focused during the training session. After the training, Nash also practiced the team's shooting.
After all training is over, the players return to the locker room to rest.
Tang Tian came out of the shower and saw that Butler had not yet gone in to take a shower, holding a tablet and watching the game video.
He walked over with some doubts.
Although the Spurs cannot take it lightly, Butler's serious attitude is a bit too abnormal.
But when he walked over, he realized that Butler was not watching the Spurs video, but the Mavericks video.
In the game that just ended, the Mavericks defeated the four-star Warriors 103-101 and ushered in their 7th consecutive victory since the start of the season.
"Dallas will be our biggest rival."
Walker also came out of the shower at this time. Seeing the two of them looking at each other, he looked over and said.
Tang Tian nodded.
Looking back now, Butler's trade is actually a win-win for the Pelicans and Mavericks.
Defeating the Warriors shows that the Mavericks' strength now should be second only to the Pelicans and Cavaliers.
"But Jimmy, you don't have to watch every Mavericks game. It's still early for us to play against them. It's still more than half a month away."
Walker continued.
Tang Tian paused.
What Walker means is that Butler has watched every Mavericks game?
But he reacted quickly, and it didn't seem to be anything unexpected.
Butler was actually unhappy with Carlisle and the Mavericks. He played first defense for a while, and the Mavericks wanted to trade him.
No matter from any angle, this is unreasonable.
So he will definitely want to defeat the Mavericks, or even bloody them to prove his worth.
"When is the game against Dallas?"
Tang Tian asked Walker.
"November 23rd, coincidentally, that day happens to be Thanksgiving."
Tang Tian nodded after hearing this.
On Thanksgiving Day, we played against our old team. This game was very interesting.
He suddenly understood Butler somewhat.
This kind of game is one that absolutely cannot be lost.
He suddenly laughed again and reached out to pat Butler on the shoulder.
"We're going to win, and we're going to win by a lot of points."
At that time, his krypton gold value was enough to reach 50 million, and in exchange for the ball-handling skills he wanted, no one could stop him.
And in a game like that, venting your anger for your brother is definitely the same as playing in Landlords, which is twice as exciting.
Butler looked up at Tang Tian, then nodded.
Yes, brothers understand.
The next night, the Pelicans were at home and faced off against the Spurs. This was also their first game in November.
Leonard did not come to New Orleans with the team, and there was not much suspense about the process and result of the game.
Faced with the absolute strength gap, even Popovich was powerless to stop him.
The Spurs and Pelicans were in a stalemate for one and a half quarters, and then the game became a one-sided performance by the Pelicans.
Popovich sat on the bench in silence throughout the second half. This was probably his weakest game in more than 20 years of coaching.
Without Leonard, the Spurs are like a scorpion with its sting cut out and a poisonous snake with its fangs pulled out, only to be slaughtered.
After the game, Popovich found Tang Tian to drink coffee and chat about Leonard.